Think of the company-consumer relationship as just a simple conversation. Here are our top reasons to focus on content marketing.
Welcome back to Digital Insights, your go-to resource for everything going on in the digital marketing atmosphere. Here’s everything you may have missed this week.
Facebook’s main focus was to provide more transparency in advertising. This last June 28th, they implemented a new feature called “Info and Ads” that lets Facebook users check the Ads that every brand and business runs on the platform.
Advertisers, brands, and agencies understand the importance of staying up to date with the ever-changing marketing world.
The way people consume information has been rapidly changing over the last years. Print media like magazines, books, and newspapers have been drastically affected by the digitalization of our world.
While searching for the one insight that reveals the hidden pot of gold, we have been oversaturated with data that simply just does not matter. In the world of meaningless numbers, Hearst UK has developed an effective metric that you should actually pay attention to.
With its recent purchase of AppNexus and Time Warner, AT&T is looking to compete with Silicon Valley giants Facebook and Google for ad revenue.