Digital Insights


Keeping you in the know on all the things impacting the digital advertising and media ecosystems.

App Timehop Built an Ad Server to Save Itself and Become Profitable Again

The popular app that lets users posts memories via photos across a variety of apps switched from a 3rd-party ad server to its own in-house ad server. 


Direct vs. Programmatic: A Breakdown of Media Buying

It’s good to know the difference, and the right agency can help you with both.


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